Cosmetic packaging design can generally be divided into the following categories:
1. Skin care category:
Such products include various face cream, lotion, essence, facial mask, etc.
It is characterized by good skin care effect and obvious skin improvement effect after use. The packaging of such products shall have good sealing performance; Good light resistance (such as glass bottles), heat resistance and cold resistance; It is easy to carry and keep, and environmental protection should also be considered.
Such products mainly include the packaging design of powder, eye shadow cream, lipstick and other cosmetics. Such products have high requirements for the environment during use (such as avoiding direct contact with air), and the convenience and safety of their use should also be considered. As cosmetics of color cosmetics are easy to be contaminated with various substances or bacteria in the air when making up, sealed structures and containers made of anti pollution materials should be used in the design to ensure the hygiene and safety of products.
3. Washing and nursing:
This kind of cosmetics is mainly used for cleaning and caring hair and skin, such as the packaging design of shampoo (cream), hair conditioner and shower gel.
Perfume products are mainly aromatic products used for human skin. They can not only beautify but also cover up some shortcomings or flaws on the body and increase people's charm. Therefore, it is very important and prudent to choose perfume! The packaging of perfume is also regarded as a kind of artwork for creation and design due to its particularity.